Have You Signed Up Yet?

book

My blog is moving soon and I don’t want you to miss anything. Be sure to subscribe via email here.

When you do, you will get an email confirmation to make sure it is you.

Why am I moving and why should you subscribe?

First, I’m moving so that I can add things to my blog that will better serve you. Some of the new features (media, video, and ebooks) will make your experience as a reader better and add more content to help you become the person God has called you to be.

Second, subscribing helps you stay up to date. In a busy world, it is easy to miss things and I’d hate for that to happen. Each day (or week if you choose) you will get an email with my latest post. That way, you don’t have to remember to check back here, it will come to you.

Third, sharing becomes easier. I love all my readers and over the last 8 years that number has grown considerably. My wife used to be my only reader and now almost 5,000 of you subscribe to this blog. I would love to see that number grow because I believe there is value in what I post on my blog and clearly you do as well as you continue coming back. My new blog will make sharing so much easier through social media avenues and through email, which is why subscribing is so important.

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My Blog is Moving

book

My blog is moving on July 7th and I don’t want you to miss anything. Be sure to subscribe via email here.

When you do, you will get an email confirmation to make sure it is you.

Why am I moving and why should you subscribe?

First, I’m moving so that I can add things to my blog that will better serve you. Some of the new features (media, video, and ebooks) will make your experience as a reader better and add more content to help you become the person God has called you to be.

Second, subscribing helps you stay up to date. In a busy world, it is easy to miss things and I’d hate for that to happen. Each day (or week if you choose) you will get an email with my latest post. That way, you don’t have to remember to check back here, it will come to you.

Third, sharing becomes easier. I love all my readers and over the last 8 years that number has grown considerably. My wife used to be my only reader and now almost 5,000 of you subscribe to this blog. I would love to see that number grow because I believe there is value in what I post on my blog and clearly you do as well as you continue coming back. My new blog will make sharing so much easier through social media avenues and through email, which is why subscribing is so important.

I’ll still be posting here for a few more weeks, but I don’t want you to miss anything, so take a minute and subscribe via email so when I move, you are ready!

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How to be a Better Author

book

Recently, I watched the author platform conference online. This was a series of interviews with authors, bloggers, marketers and other experts to help writers, speakers and bloggers be as effective as possible.

Below are the lessons from each interview that I watched:

Jonah Berger

  1. Create a connection with your book. Give something to people so that they make a concrete connection to what you are saying. At book events, he gave out tissues with the word Contagious: Why Things Catch On on them for his book and made the connection of “wouldn’t your like your ideas to be as contagious as the cold?”

Chris Brogan

  1. Be married to the outcome more than you are to the idea. This will allow you to enjoy the content you create.
  2. When it comes to branding, people think about people. The person sticks in the mind of people if you know who the person is.

Chad Cannon

  1. Books that sell come from authors that hustle.
  2. An author needs to provide value to the audience outside of their book.

Chris Ducker

  1. Writing a book is not like writing a blog post. Editing is by far the hardest part of writing a book.
  2. Just be you. Your readers and listeners will know if you are being real or not.

John Lee Dumas

  1. Failures happen when people don’t listen to their intuition. Successes happen when we do listen to our intuition.

Carmine Gallo

  1. Ideas are the currency of the 21st century and you are only as successful as your ideas.
  2. Most speakers fail because they don’t have their message down, they don’t know their story.
  3. The difference between a great speaker and a good speaker is the great speaker is always looking to improve.
  4. The 3 components to any great presentation: Emotional, novel and memorable.

Jeff Goins

  1. Activity always follows identity.
  2. Offline relationships still do matter in the midst of our social media worlds.

Chris Guillebeau

  1. A lot of people can launch a book well, but successful authors need to think about how to make it successful in 3, 6, and 12 months.

Derek Halpern

  1. The best way to promote yourself is to help others, to give a benefit to someone else.
  2. Content is not just about what you say, but how you say it.

Michael Hyatt

  1. Know your audience, who they are, what their needs are, and what questions they have.

There was some incredibly helpful things in these videos.

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Questions Every Blogger/Writer MUST Answer

Close up of vintage typewriter machine

A couple of weeks ago I wrote about why every leader and pastor should blog. If you decide to blog, here are a couple of things you need to think through:

  1. Why. Most people struggle with what to blog about, more on that in a minute. Why are you blogging? Why is it worth your time? If your goal with blogging is to build a platform to write a book, that’s a poor reason. Do you want to help people? Serve people? Get better at writing? Be famous? It is important to have a stated goal when it comes to your blog. Not everyone should blog. If you don’t have a compelling reason to start blogging, once the fad of it wears off, you will quit.
  2. What. This is the content. For me, I blog about things I find interesting and helpful. I blog about leadership, books, preaching, family, marriage, NFL, fantasy football, crossfit. Things I like. I assume that there are others out there who are interested in what I am interested in and so far, that seems to be the case. I will share things I think will be helpful to my readers and my church, things I’m learning, things I want to rant about, things about my kids and Katie. Some blogs are focused on one topic, which is great if that’s what you want to do. You should have a focus though, a grid that helps you decide what you do and don’t blog about.
  3. How often. This right here is one reason most blogs fail. They don’t blog enough. You can read about how to design a blog, what plug-ins to use, how to connect it to social media (and you should do all this). If you don’t blog on a regular basis, your blog will not get off the ground. I probably blog too much, but that’s my choice. Some blog 3 times a week or everyday. The point is, your readers need to know how often you will blog. People will tire of checking back on your blog for new information and it isn’t there, they will give up. I would say someone should start blogging when they can do it 3 times a week.

Blogging takes work, it is a job in many ways. You will spend hours writing, working on ideas, finding pictures for posts, responding to comments, looking for links to share and doing it all over again.

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